Recording Micro Moments & Micro Events
March 29th 2021.
Over the last few weeks, I have been talking to c-suites, agency leads and departments heads about recording micro-moments.
A micro-moment to me is when you feel a spark, you feel a move or a moment that is breaking through something, a moment you feel has pushed you, a colleague, a conversation or a project forward.
Micro-moments to me are positive, especially at the time you don’t know how positive it is.
As previously suggested I truly believe that notes taking, having knowledge centres and personal wiki’s help you run effective project, campaign or product launches.
Taking notes, sharing these notes and actions and being deliberate with reviewing micro-moments allows you to see signals, understand patterns and build out more micro-moments.
I like to hand sketch these moments out in a diagram, follow the chain and review very briefly. Seeing the chain reactions as a timeline or as ripples is a great way to demonstrate to those around you.
Across my career, 95% of the time, scribbles or sketches beats 500 words or spreadsheets.
One micro-moment I had this week was rolling out brand new software to a client who struggled to connect people with software, I knew it was a micro-moment as the team were surprised how quickly we got through the meeting, how many actions we had completed, how the small number of follow-ups could be completed asynchronously and how we all called out how it felt like real progress was made and the reduction of discord messages.
The important part of reviewing micro-moments or micro-events is being able to teach these signals and patterns and then celebrate your micro wins (small wins).
I know the phrase celebrate the small wins is a little overused but micro-moments need calling out and celebrating.
In the coming weeks, try to make notes of the micro-moments, the processes you followed and the feeling it gave to the team around you.
Celebrate this micro moment with me!
Cheers to this week and have a great week,
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