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Strategy

Has your business stepped too far away from your customer’s problems?

One of my fundamental beliefs is the best and most successful companies were set up to fix existing problems and then some were set up to help fix the next wave of problems.   

The best and most successful business strategies in the world are based on problem-solving.   

The most successful companies either help to fix said problems, help consumers to solve the problem or matchmake the consumer and the right solution or solution provider. 

The art of business always needs a middle person to connect problems with problem solvers. 

One of the core issues many companies face is getting to a size where they stop solving core issues for their customers.